The Pocket Strategist, a Somerset-based consultancy helping ambitious service-based SMEs increase profit, streamline operations and strengthen teams, has welcomed a new Associate Consultant, Kristiina Gwynne, to its growing team.

With over 20 years’ experience leading operations and teams, alongside more than a decade of running her own business and supporting other founders, Kristiina brings deep expertise in putting the right systems and structures in place for small businesses. She is known for her ability to simplify complexity, create clarity and focus business owners on the changes that will make the biggest difference.

Founder Katherine Dyer said:

“I’m really proud that some of the very best experts are choosing to join The Pocket Strategist to help us impact more SMEs across the South West. Kristiina is one of those people. She brings a wealth of operational know-how and, most importantly, a genuine care for the people she works with. Together, we’ll be able to help more businesses across Somerset and beyond gain the clarity, confidence and control they need to grow.”

The Pocket Strategist works with service-based SMEs, including marketing agencies, consultants, financial services, HR and recruitment firms, and professional services. The consultancy is best known for its in-person Strategy Days and longer-term Strategic Partnerships, blending consulting, coaching and mentoring to give business owners both the plan and the accountability to deliver it.

If you want to find out more about The Pocket Strategist email hello@thepocketstrategist.com or visit www.thepocketstrategist.com