Most businesses post content that gets ignored. This workshop will show you how local businesses are using simple video content to build trust, increase awareness, and stay top-of-mind with customers at scale.

In today’s market, attention drives trust and trust drives business. Yet most local businesses are still creating content that gets ignored, feels overly promotional, or never reaches the right audience.

In this workshop, Jacob Sotiris, Founder of SHOUT agency, will share the practical strategies behind generating over 37,000,000 local business views for clients in the last six months, alongside more than 190,000,000 views generated online overall.

Attendees will learn how to create simple short-form videos that stop people scrolling, position their business as the trusted local expert, and turn everyday customer questions into content that drives real awareness and enquiries.

Jacob Sotiris is the Founder of SHOUT agency, helping local South West businesses generate more awareness, trust, and enquiries through simple short-form video content on social media.

Through strategic, conversational content creation, Jacob has generated over 190 million views online, including more than 37 million local business views in the last six months alone. Known for his direct, lighthearted and practical approach, Jacob specialises in helping businesses become the recognised and trusted choice in their area through authentic content that connects with customers.

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Find out more about the Somerset Business Expo, including exhibitors, workshops, business support sessions and connecting events below.

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